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James McCarthy
Work
About
Contact
James McCarthy
Work
About
Contact
Work
About
Contact
ENACT naming

ENACT naming

HYPHEN naming

HYPHEN naming

YOSS naming

YOSS naming

REWORLD naming

REWORLD naming

ODEON</br>tone of voice & naming

ODEON
tone of voice & naming

TRAINING  tone of voice and content

TRAINING tone of voice and content

NASDAQ tone of voice & messaging

NASDAQ tone of voice & messaging

BeHive naming & copy

BeHive naming & copy

PRECISION AQ naming

PRECISION AQ naming

AGENCY INITIATIVE</br>name & concept

AGENCY INITIATIVE
name & concept

L'OREAL</br>tone of voice

L'OREAL
tone of voice

FIGHT FOR SIGHT</br>tone of voice & campaign ideas

FIGHT FOR SIGHT
tone of voice & campaign ideas

L'OREAL</br>product naming

L'OREAL
product naming

AVIVA</br>tone of voice & brand story

AVIVA
tone of voice & brand story

ORGANIC UK</br>campaign & repositioning

ORGANIC UK
campaign & repositioning

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